Vintage 2011 is coming to London

In 2007 Wayne and Gerardine Hemingway and the Hemingway Design creative team developed a concept of a festival that celebrated the history of British Creativity. Working with a team of researchers from Wolverhampton University they forensically assembled the archives, the experts, the knowledge bases that would enable an authentic celebration of the music, fashion, art, design, film and food of the 40s , 50s, 60s, 70s and 80s and be able to look at how these “decades of cool” are influencing today’s world renowned British creative culture .

The concept had its birth in August 2010 at the highly acclaimed Vintage at Goodwood event. 50,000 people came to party, the majority “dressed to the nines”. Vintage 2010 dominated the media coverage of summer events and dominated the nominations at the 2010 Festival Awards, walking away with the Best New Festival category. The feedback proved the Hemingway hunch that there is a glaring gap in the summer festival calendar for an annual event the reunites music and fashion and ties in the wider cultural influences.

The media and cultural commentators agreed;

“Loved the atmosphere, the amazing attention to detail, the music, the fashions….everything was so inspiring .My new favourite festival” – Simon Price writing in The Independent

“Simply the best festival I have played in a very very long time .A truly inspired festival weekend” – Norman Jay MBE

“Brilliant , loved it .We had such a great time “ – Sir Peter Blake

Vintage is a glamorous and cool antidote to a festival in a field where wellies and cagoules are the norm and this year Vintage is coming to the world’s coolest city, London. Vintage 2010 was described as the “new Festival of Britain” so where better to host Vintage 2011 than the South Bank especially as The South Bank is celebrating the 60th anniversary of the most iconic of all festivals , the 1951 Festival of Britain .

On the 29th , 30th , 31st July London’s iconic Southbank Centre will host the award winning Vintage concept .This wonderful 21 acre section of the Embankment, including The Royal Festival Hall , The Hayward Gallery , Queen Elizabeth Hall , Purcell Room , The British Film Institute ,the shops , restaurants and bars and the Thames Embankment itself will be transformed into a Vintage Wonderland .All the wonderful clubs, bands , fashions, art , and design , film ,shops , vintage retailers , dance lessons , make overs ,workshops that made Vintage 2010 so memorable will be there along with some cool new surprises. Vintage on The South Bank will celebrates the music, fashion, film, art, dance and design from the 1920s,30s, 40s 50s, 60s, 70s and 80s, that has made Britain the world’s creative and cultural hot bed. Vintage explores this rich cultural history and the extraordinary influence that it has had on the modern world.

Vintage on the South Bank features an inspirational line up of world renowned bands, DJs, collectors from each decade as well as current bands and brands inspired by Britain’s rich creative heritage. Vintage pays homage to the best of British fashion design through a line-up of catwalk shows, hands on creative experiences with a gathering of over 200 of the finest purveyors of vintage clothing, accessories, and homewares in a Vintage Marketplace running for hundreds of metres along The Thames.

Visitors can have their hair + make up done in a iconic style, can take part in fashion, design and art workshops and the best dressed get their chance to strut their stuff on the Vintage Catwalk .

Learn to do a Northern Soul backdrop or to Jive during the afternoon and then try out your moves in the clubs that evoke the ambience of classic venues like Wigan Casino , The Blitz Club and those much missed 80s warehouse parties . Have a supper inspired by the classic dishes of the 40s and then dance off your dinner in South Bank Ballroom to a 20 piece swing orchestra.

By night the whole of the Southbank complex is transformed into a series of evocative set dressed venues, complimented by a flotilla of party boats, cruising The Thames on a summer evening specialising in genres from funk, to electro swing. Anyone fancy recreating the 1977 Sex Pistols Jubilee boat party?

The British Film Institute will be joining the party with a 3 day extravaganza of 20th century classic and iconic movies, Public Information films and documentaries.

The event explores the musical, design and cultural lineages and with Future Vintage offers a glimpse of where we go from here.

Whether your thing is Swing, Rockabilly, Mod, Soul, Funk, Disco, Ska, Electro, Burlesque, Film, Art & Design, or you just want to dress up and get an authentic ‘flat top’ and make-over for a day, Vintage on The South Bank is a visual, aural and sensual, a big family dressing up box, a collectors dream and a joyous creative feast for all ages.

This promises to be London’s best looking and most uplifting weekend for many a year so get yer glad rags on and let’s celebrate everything that’s great about British creativity in the past, present and future

For more details visit www.vintagebyhemingway.co.uk

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